Last Fall, ABC television decided to use a new technique to remind TV viewers that Desperate Housewives would be returning to the fall line-up. The used Parking Lot Advertising Stripes.
Must have been successful. There is now an agency for Parking Stripe Advertising and American Express, Botox and Adidas have all included this new medium in their marketing mix.
For more on the wonderful world of Ad Creep check out this my post at BlogHer
Image Credit: The Laist.