The English version of this brochure says
"One Day I'll Have to pay for her wedding.
It's part of a savings campaign at Wells Fargo. I contacted Wells Fargo and wanted to talk to them about this particular message.
They graciously declined my invitation for an interview.
Is it me, or does this message sound like it's straight out of the 1950s? Do we really want to continue the fairy tale that one day is going to be the happiest day in a girl's life? Think Princess Diana.
If a dad had to make a choice between saving for a wedding and a college education,would the good folks at Wells Fargo really say,
"Save for the wedding-- it is the most important financial gift you can give her".
When that young mother ,with a couple of kids and an ex-husband that doesn't pay child support, comes into Wells Fargo to get a loan so she can feed her kids and get a college education, will Wells Fargo welcome her with open arms?
Just how much does Wells Fargo think a dad needs to save. A lot. Amy Baldwin writes in her Out Of The Red blog that:
"The national average is $26,800, according to http://www.costofwedding.com/, which estimates nuptial costs by zip code. The average for my south Charlotte zip (28210): $34,036.
In my opinion, spending that kind of cash on a one-day party is crazy. But it’s the best day of your life, some say. Well, it better be.
My husband Jefferson and I spent about half the national average on our October 2003 wedding"
For those who want to spend their money on the wedding to beat all weddings, you may want to visit Best Wedding Sites News Blog where you can learn that chocolate brown flowers are the trendiest trend and brides with a beach wedding are wearing foot jewelry.
If money isn't an issue and getting the brown flowers or the foot jewelry is important,than have a lovely day.
The issue isn't whether weddings are or are not a waste of money. That's a personal decision. My gripe is with Wells Fargo. . Given that 50% of marriages end in divorce, it seems rather irresponsible for Wells Fargo to say to young girls...the highlight of your life will be the day you walk down the aisle and your dad 'gives you away" to another man. I'd rather see Wells Fargo say," plan so your daughter can stand on her own two feet."
Chances are , she'll need them.
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