In the fight to get Americans to change their attitudes towards cigarette smoking one of the first steps was to get that pesky warning label on every pack of smokes.
That was 1965. It took quite a while after that warning label started appearing on each pack that attitudes towards cigarette smoking started changing.
Public Health officials are taking one from the anti-smoking playbook. There is a move in many states to have restaurants start including the caloric value of all of its items smack dab on the menu.
It's all part of the effort to try to deal with America's growing obesity problem.
No surprise, the restaurant industry isn't feeling the caloric menu love. Business Week has a great article on the looming trend.
From Hawaii to Massachusetts, more than a dozen state and local governments are considering putting calories front and center on menus. San Francisco will hold hearings this month, and a law passed last year in Seattle goes into effect Aug. 1. To stave off new laws and overturn existing ones, the industry is marshaling a range of tactics. Last year the New York State Restaurant Assn. challenged an earlier New York calorie-labeling law, retaining Arnold & Porter, longtime counsel to tobacco giant Philip Morris (MO). The result was a pyrrhic victory: A federal judge struck down the law in September, essentially because it applied to too few restaurants. The new law, which applies to chains with 10 or more outlets nationwide, fixes that.
So would you order that tuna melt if you knew it was over 2090 calories ?( According to Business Week that is how many calories are in a Quiznos tuna melt- YIKES!) The restaurant industry doesn't think so. Their attitude is that we should be allowed to go to a restaurant and eat guilt free.
If that's the best argument they can come up with, then calories on a menu are a fait accompli.
Would I order that Tuna Melt if I knew it was 2090 calories? No I wouldn't. I would prefer to never eat 2000 calories at any one meal except Thanksgiving..
But I might ask for a smaller size and maybe some fruit or vegetables on the side.